Taylor Phelan

I’m a producer & problem-solver for creative teams.

I'm the person people call when things get stuck. Currently working as a creative producer and operations manager for web3 gaming studio Wildcard Alliance, while running projects through my own company, Goodbet Studios. Whether it’s launching live streaming from scratch, building workflows that don't break, or coordinating brand strategies—I figure out what needs to happen and make it work.

  • Wildcard is a first of it’s kind, collectible card action game with deep web3 integrations.

    Noteworthy:

    • Launched broadcast-style live streaming from zero when traditional approaches weren't working.

    • Created automated production workflows using Codepen (and other tools) by integrating Google Sheets, OBS, and vMix.

    • Support coordination between technical, creative, and executive teams.

    • Aligned communications around product family and brand continuity

    Skills: Livestream Production • Video Production • Process Automation • Cross-Functional Coordination • Brand Continuity

  • Goodbet is a boutique digital media and marketing company with clients spanning gaming, web3, municipalities, and hospitality industries.

    Noteworthy:

    • Clients include Polygon, Alchemy, City of McKinney, Tupps Brewery, Texas Restaurant Association.

    • End-to-end creative production and operational systems that scale.

    Skills: Creative Operations • Client Management • Video Production • Brand Implementation • Pitch Development • Business Development

  • Blockit is a SaaS company working to disrupt the entrenchment responsible for antiquated practices in the Healthcare space.

    Noteworthy:

    • Built automated sales workflows using Zapier integrations.

    • Created pitch decks, product demos, and training resources.

    • Facilitated alignment between sales, marketing, and product teams.

    • Migrated the company to a unified CRM

    Skills: Process Automation • Sales Operations • Cross-Functional Collaboration • Content Creation

  • The Parks is a rapidly growing church community north of Dallas.

    Noteworthy:

    • Led complete digital transformation during pandemic—built communication strategy that converted all IRL operations to digital format.

    • Established a design and production department from zero.

    • Systems and teams built during this period still in use today.

    Skills: Digital Transformation • Live Streaming • Video Production • Organizational Communication • Crisis Management

  • For most of my life I’ve played in bands and recorded music. For 5 years, I had a particularly exciting run as a recording artist signed to an indie label.

    Noteworthy:

    • Performed on NBC’s The Voice as a top-20 contestant (Team Pharrell, then Team Adam)

    • Managed end-to-end creative production: recording, mixing, marketing, distribution.

    • Developed audience engagement strategies and vendor relationships.

    Skills: Creative Production • Audience Development • Vendor Management • Multi-Platform Distribution

  • Emerge is a consumer electronics manufacturer with products carried in every major retail outlet.

    Noteworthy:

    • Led product design, prototyping, packaging development.

    • Designed custom dye packages, PET containers, clam shells.

    • Coordinated with manufacturers from concept to production.

    Skills: Product Design • Packaging Design • Manufacturing Coordination • Brand Implementation

  • Evolve is a boutique, Chicago-based brand and marketing agency.

    Noteworthy:

    • Large-scale packaging rollouts for national consumer brands including Bissell.

    • Managed pre-flight production processes across hundreds of SKUs.

    Skills: Packaging Design • Production Coordination • Brand Consistency • Manufacturing Processes

  • Core Marketing is a boutique agency specializing in CPG packaging and POS marketing.

    Noteworthy:

    • Packaging projects for Body Glove, Fellowes,

    • Catalog design for Town & Country Distributors.

    • Learned production coordination, vendor management, and brand consistency.

    Skills: Packaging Design • Production Processes • Client Communication • Brand Management